Guidelines for Label Use

The BioPreferred® identity is a valuable asset and must be properly used and protected. Participants who have obtained a USDA Certified Biobased Product label for their product must strictly follow the document, Brand Guidelines and Graphic Standards for the USDA BioPreferred® Program.

Downloading Label Graphic

Once you have been granted certification for a product, you must click on the Tools tab and login to download the graphic files. After login, a table of products will appear. Select the appropriate certified product to download its USDA Certified Biobased Product label.

Biobased
Containing renewable plant, marine, and forestry-based resources not derived from petroleum.
Biobased Content
A ratio of a product's new organic carbon to total organic carbon, as measured by a standard test method (ASTM D6866). Biobased content is expressed as a percentage. New organic carbon is derived from plants and other renewable agricultural materials. Total organic carbon consists of new organic carbon and old organic carbon (which originates from petroleum). The presence of new organic carbon is an important attribute in a product's sustainability footprint.
Biobased Products
Biobased Products are derived from plants and other renewable agricultural, marine, and forestry materials. Biobased products generally provide an alternative to conventional petroleum derived products and include a diverse range of offerings such as lubricants, detergents, inks, fertilizers, and bioplastics.
Percent Biobased Content
The ratio of new organic carbon to total organic carbon in a product. New organic carbon is derived from plants and other renewable agricultural, marine, and forestry materials. Total organic carbon consists of new organic carbon and old organic carbon, which originates from petroleum.
Qualified Biobased Product
Meets the requirements for one or more product categories identified by USDA as part of the federal government procurement preference program.
Renewable
An inexhaustible resource, readily replaced. In the context of biobased products, renewable resources includes agricultural, forestry, and marine resources such as algae.
USDA Certified Biobased Product
Has achieved third-party verification of biobased content and has earned USDA certification and approval to display the label.